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Privacy policy

ALOVA CANADA - PRIVACY POLICY

Last Updated: 2026-06-06
Legal Entity: Black Atlas Digital E-Commerce Inc. (DBA ALOVA Canada)
Website: https://alova.ca
Contact: [email protected]


1. INTRODUCTION

ALOVA Canada (“ALOVA,” “we,” “us,” or “our”) is committed to protecting the privacy, confidentiality, and security of personal information entrusted to us.

This Privacy Policy explains how we collect, use, disclose, store, and safeguard personal information when you access or use the ALOVA Canada platform, including:

  • Website
  • Mobile applications
  • Vendor dashboards
  • Customer interfaces
  • Driver portals
  • Related services (collectively, the “Platform”)

By using the Platform, you acknowledge that you have read, understood, and consent to the practices described in this Privacy Policy.


2. SCOPE & APPLICATION

This Privacy Policy applies to all individuals and entities interacting with ALOVA Canada, including:

  • Buyers and customers
  • Vendors, sellers, and service providers
  • Delivery drivers and logistics partners
  • Employees, contractors, and consultants
  • Website visitors and app users

This policy is governed by:

  • Personal Information Protection and Electronic Documents Act (PIPEDA)
  • Applicable provincial laws, including Quebec Law 25 (where applicable)

3. ACCOUNTABILITY

ALOVA is responsible for personal information under its control.

We have designated a Privacy Contact responsible for compliance:

📧 [email protected]

We ensure that all employees, contractors, and service providers handling personal information are bound by confidentiality and security obligations.


4. INFORMATION WE COLLECT

We collect only information necessary for identified purposes.


4.1 Personal Identification Information

  • Full name
  • Mailing and delivery address
  • Email address
  • Phone number
  • Date of birth (where required)
  • Government-issued identification (for verification/compliance, where applicable)

4.2 Business & Vendor Information

For vendors and service providers:

  • Business name and registration details
  • Business Number (BN), GST/HST number
  • Banking and payout details (via secure providers)
  • Listings, product/service descriptions
  • Compliance documentation

4.3 Payment & Transaction Information

  • Order history
  • Transaction records
  • Payment confirmations
  • Refund and dispute records

⚠️ ALOVA does not store full payment card details.
Payments are processed securely via third parties (e.g., Stripe).


4.4 Technical & Usage Information

  • IP address
  • Device type and browser
  • Operating system
  • Usage data and logs
  • Pages viewed and interactions

4.5 Location Data

  • Delivery-related tracking (drivers only)
  • Approximate location for service availability

Location data is:

  • Purpose-specific
  • Limited
  • Consent-based

5. HOW WE USE PERSONAL INFORMATION

We use personal information only for identified and legitimate purposes:

Core Operations

  • Provide and operate the Platform
  • Process orders, payments, and deliveries
  • Verify identities (vendors, drivers, users)

Platform Functionality

  • Enable communication between users
  • Provide customer support
  • Manage disputes and claims

Security & Compliance

  • Detect fraud or abuse
  • Enforce platform policies
  • Comply with legal and regulatory obligations

Improvement & Analytics

  • Improve user experience
  • Optimize search and recommendations

Communications

  • Service-related notifications
  • Updates and operational messages
  • Marketing (only where consent is provided)

6. CONSENT

By using the Platform, you consent to the collection, use, and disclosure of your information as described in this Policy.

You may withdraw consent at any time, subject to:

  • Legal obligations
  • Contractual requirements
  • Operational necessity

Withdrawal may limit or terminate access to certain services.


7. DISCLOSURE & SHARING OF INFORMATION

We do not sell personal information.

We may share information only where necessary:


7.1 Vendors

Customer information is shared with vendors to:

  • Fulfill orders
  • Provide customer service

7.2 Logistics & Delivery Partners

Information may be shared with carriers and couriers to:

  • Deliver orders
  • Track shipments

7.3 Payment Processors

Shared with providers (e.g., Stripe) for:

  • Payment processing
  • Fraud detection

7.4 Service Providers

Including:

  • Hosting providers
  • Analytics platforms
  • Security services

7.5 Legal & Regulatory Authorities

Where required by law or to:

  • Protect rights and safety
  • Prevent fraud

7.6 Professional Advisors

Legal, accounting, and compliance advisors under confidentiality obligations.


8. COOKIES & TRACKING TECHNOLOGIES

We use cookies and similar technologies to:

  • Enable secure login and checkout
  • Store user preferences
  • Analyze traffic and performance
  • Improve user experience

You can manage cookies through browser settings.


9. DATA RETENTION

We retain personal information only as long as necessary to:

  • Fulfill operational purposes
  • Meet legal and tax obligations
  • Resolve disputes
  • Enforce agreements

Data is securely deleted or anonymized when no longer required.


10. DATA SECURITY

We implement reasonable safeguards:

  • Encryption (SSL)
  • Secure cloud infrastructure
  • Access controls
  • Monitoring and audits

However, no system is completely secure.
Users are responsible for safeguarding their credentials.


11. YOUR RIGHTS (PIPEDA)

You have the right to:

  • Access your personal information
  • Request corrections
  • Withdraw consent
  • Request deletion or anonymization (where permitted)

Requests must be submitted to:

📧 [email protected]

We may verify identity before processing requests.


12. BREACH RESPONSE

In the event of a data breach involving personal information:

  • We will assess risk of harm
  • Notify affected individuals where required
  • Report to regulatory authorities where applicable

13. INTERNATIONAL DATA TRANSFERS

Your information may be processed or stored outside Canada.

Where this occurs:

  • Appropriate safeguards are implemented
  • Protection is maintained at a level comparable to Canadian standards

14. CHILDREN’S PRIVACY

The Platform is not intended for individuals under 18.

We do not knowingly collect personal information from minors.


15. PLATFORM ROLE DISCLAIMER

ALOVA operates as a marketplace platform.

Vendors and service providers are independent and responsible for:

  • Their own customer data handling
  • Compliance with privacy laws

ALOVA is not responsible for vendor data practices outside the Platform.


16. CHANGES TO THIS POLICY

We may update this Privacy Policy to reflect:

  • Legal or regulatory changes
  • Operational updates

Updates will be posted on https://alova.ca

Continued use of the Platform constitutes acceptance.


17. CONTACT INFORMATION

For privacy-related inquiries, requests, or complaints:
[email protected]
www.alova.ca  |  Ontario, Canada
(647) 848-0095